Creative Director (art & copy based) with 20 years of experience in Europe, Asia and Africa. I believe my strength is strategic creative thinking.
South African Department of Healths Campaign ”Caring Together/Khomanani” 2005, South Africa. Art Director: Sebastian Lembke, Copywriter: Nkanyezi Masango, Agency: TBWA\Hunt Lascaris, Johannesburg, South Africa. HIV/AIDS is one of the most serious health concerns in South Africa, affecting more than 7 million people. During this time with president Thabo Mbeki in[…]
Shangri-La Hotels and Resorts 2007-2009, Global. Creative Director (Art): Sebastian Lembke, Creative Director (Copy): Malcolm Costain, Agency: TBWA\Hong Kong. The Hong Kong-based Shangri-La Hotels and Resorts has grown to become the largest on the Asian market and is today regarded globally as one of the world’s finest hotel groups.During my time[…]
Adcock Ingram Outdoor Campaign “Doom Insecticide” 2005, South Africa. Creative Director: Sebastian Lembke, Art Director: Sebastian Lembke, Agency: TBWA\Hunt Lascaris, Johannesburg, South Africa. The South African product DOOM by Adcock Ingram, is well-known for repelling insects in homes. For over sixty years, DOOM has repeatedly shown their customers that nothing[…]
Adidas Women Campaign “Sport is fun” 2007, Asia & Asia-Pacific. Creative Director: Sebastian Lembke, Art Director: Sebastian Lembke, Copywriter: Nkanyezi Masango, Agency: TBWA, Hong Kong. At the time, Adidas had not yet prioritized women’s collections in Asia. In the area of women’s sportswear, Adidas lacked both credibility and recognition. Adidas Women[…]
